Exclusive FDA Authorizes Juul's E Cigarettes After Ban Nearly Bankrupted Firm WSJ Happily using up another @nytimes gift article to share these news about my client, @JuulLabsInc. One minor criticism with the headline: FDA "authorizes" tobacco products; it does not "approve" them. 1 2 FDA approves Juul e cigarette and cartridge sales UPI.com Medical News: FDA approves Juul vapes for U.S. market Today, FDA sent a warning letter to JUUL Labs for marketing unauthorized modified risk tobacco products (MRTP) by engaging in labeling, advertising and or other activities directed to consumers, including a presentation given